Posts by: Jim Motavalli

Ed LaRocque is Toyota’s man on the ground, charged with getting the Mirai hydrogen car on the road, first in California and then in the Northeast. As national manager for fuel cell vehicles at Toyota Motor Sales, LaRocque is thinking strategically about how the rollout will work. The company will be building 3,000...

In 2010, Mercedes-Benz delivered a new B-Class F-Cell hydrogen car to its first U.S. customer, Vance Van Petten, executive director of the Producers Guild of America. According to Van Petten at the time, “As a long-time environmental advocate and supporter of sustainable production and eco-friendly transport, I’m...

The Hyundai Tucson was the first fuel-cell car out of the gate in the U.S., reaching its first customers in southern California (where there were at least seven operating hydrogen stations) in June 2014. “My family is certainly excited to be doing their part in driving a zero-emission vehicle that benefits the...

NEWPORT BEACH, CALIFORNIA—Toyota is making a huge commitment to hydrogen with the Mirai fuel-cell car, which it calls “a turning point in the future of transportation.” Toyota hasn’t embraced the battery electric vehicle; instead, it’s placing its bets on hybrids, plug-in hybrids and fuel cells. Toyota Chairman...

Builder Jim Salomon of Newport Beach, California, the third person to lease a Honda FCX Clarity back in 2009, is still driving one—his third car—six years later. During a recent transition period while waiting for an FCX delivery, he deeply felt its absence—even though his garage also includes everything from a 1963...

As any energy analyst will tell you, hydrogen is not in and of itself a fuel. Instead, it’s best seen as an “energy carrier,” and has to be extracted from something else—notably natural gas (through steam methane reforming) or water (through electrolysis). The cost of producing hydrogen—which could be compared to the...

Las Vegas—“At Toyota, we believe that when good ideas are shared, great things can happen.” That was Bob Carter, senior vice president of automotive operations at Toyota Motor Sales, announcing at the Consumer Electronics Show (CES) that the company would make 5,680 of its fuel-cell patents freely available to its...

In early 2015, subsidies for fuel-cell vehicles are strictly on the state level, though that could soon change. On December 31, 2014, several important federal income tax credits expired, including an up-to-$8,000 credit for the purchase of a hydrogen-powered car, a 50-cent-per-gallon credit for liquefied hydrogen,...